Virgin Atlantic Flying Club Points Sale: Up to 70% Bonus

Virgin Atlantic has launched a new promotion offering up to a 70% bonus on purchased Flying Club points through July 7, 2026. This brings the cost down to as low as 1.2¢ per point (for UK-based accounts) or 1.48¢ per point (for US-based accounts)—in line with the best offers we typically see from the program.
With this promotion, you could book a one-way ANA first class flight from the US to Japan for as little as $1,335 when you buy Virgin Atlantic points—a fraction of the $15,000+ cash fare. Let’s explore whether this deal makes sense for your travel plans and how to maximize its value.
Promotion Details
The current Virgin Atlantic Flying Club points promotion runs through July 7, 2026. The bonus is tiered based on how many points you purchase:
- Buy up to 4,000 points: No bonus
- Buy 5,000-39,000 points: 20% bonus
- Buy 40,000-79,000 points: 40% bonus
- Buy 80,000-124,000 points: 60% bonus
- Buy 125,000-200,000 points: 70% bonus
How Much Does It Cost to Buy Virgin Points?
The cost to purchase Virgin Atlantic points varies significantly based on where your account is registered:
- US-registered accounts: $25 per 1,000 points (2.5¢ per point) before any bonuses
- UK-registered accounts: £15 per 1,000 points (1.5p per point, or approximately 1.8¢) before any bonuses
- Canadian-registered accounts: Use UK pricing (£15 per 1,000 points)
There’s also a transaction fee of £15 or $22 added to each purchase, regardless of the quantity.
With the 70% bonus at the highest tier, the effective cost works out to:
- US-registered accounts: 1.48¢ per point
- UK-registered accounts: 0.89p per point (approximately 1.2¢)
If you were to maximize this promotion by purchasing 200,000 base points, you’d receive a total of 340,000 Flying Club points for:
- US-registered accounts: $5,022
- UK-registered accounts: £3,015 (approximately $3,970)
It’s worth noting that you need to have made at least one qualifying earning or spending transaction in your Virgin Atlantic Flying Club account to be eligible to purchase points. New accounts without any activity cannot buy Virgin Points.
How Many Flying Club Points Can You Purchase?
Virgin Atlantic Flying Club limits members to purchasing up to 200,000 points per account per calendar year (before bonuses).
Which Credit Card Should You Use?
Flying Club points purchases are processed through Points.com rather than directly by Virgin Atlantic. This means these transactions don’t code as travel purchases for the purposes of earning bonus points on your credit card.
Your best options for purchasing Flying Club points are:
- A credit card where you’re working on a sign-up bonus
- A card that excels at everyday spending, such as the Citi Double Cash® Card (2% cash back) or The Blue Business® Plus Credit Card from American Express (2x Membership Rewards points on the first $50,000 spent annually)
If your account is UK-based and you’ll be charged in British pounds, make sure to use a card with no foreign transaction fees to avoid the typical 2.5% fee.
Is Buying Virgin Atlantic Flying Club Points Worth It?
Virgin Atlantic Flying Club offers some niche but extremely valuable redemption opportunities. While buying points speculatively is generally not recommended, there are several scenarios where this promotion can provide excellent value:
1. ANA First and Business Class
The most valuable use of Flying Club points is for booking All Nippon Airways (ANA) premium cabins between North America and Japan. Even after a recent devaluation, these rates remain significantly lower than what other programs charge:
- First Class (Western North America to Japan): 72,500 points one-way
- First Class (Eastern North America to Japan): 85,000 points one-way
- Business Class (Western North America to Japan): 52,500 points one-way
- Business Class (Eastern North America to Japan): 60,000 points one-way
With this promotion, you could purchase enough points for an ANA First Class award for approximately $1,138-$1,335 (depending on your route and account location), compared to cash fares that often exceed $15,000 one-way. That’s a remarkable value of over 10 cents per point!
The main challenge is finding award availability, which has become increasingly difficult, so always confirm availability before purchasing points for this purpose.
2. Virgin Atlantic’s Dynamic Award Pricing
Virgin Atlantic recently introduced dynamic award pricing for its own flights, which can be both good and bad news. For flexible travelers looking for the best deals, this change has created some excellent opportunities with one-way business class (Upper Class) awards across the Atlantic sometimes available for under 30,000 points.
However, be aware that Virgin Atlantic imposes substantial carrier-imposed surcharges on its own flights—often $700-1,000 each way in Upper Class—which significantly reduces the value proposition.
Always compare the total cost (points purchase plus taxes/fees) against the cash fare before proceeding. In some cases, especially for round-trip Upper Class bookings, paying cash might actually be cheaper than buying points plus paying the surcharges.
3. Topping Off for a Specific Redemption
If you’re just short of the points needed for a valuable redemption, buying the remaining points during this promotion can make perfect sense, especially if award availability is limited or you have immediate travel needs.
Other Ways to Earn Virgin Atlantic Flying Club Points
Before purchasing points, consider these alternative methods of earning Flying Club points:
Transfer Partners
Virgin Atlantic partners with all major transferable points currencies at a 1:1 ratio:
These programs frequently offer transfer bonuses to Virgin Atlantic (typically around 30%), which can provide even better value than buying points directly.
Marriott Bonvoy Transfers
You can transfer Marriott Bonvoy points to Virgin Atlantic at a 3:1 ratio. Additionally, when transferring 60,000 Bonvoy points, you’ll receive 25,000 Virgin points (20,000 from the standard ratio plus a 5,000-point bonus).
Do Virgin Atlantic Flying Club Points Expire?
One of the best features of the Virgin Atlantic Flying Club program is that points never expire, regardless of account activity. This means you can buy points during this promotion without worrying about losing them if your travel plans change.
Bottom Line
This Virgin Atlantic Flying Club promotion offering up to a 70% bonus represents one of the best opportunities to acquire these valuable points. At rates as low as 1.2-1.48¢ per point (depending on your account location), there are several scenarios where buying points can provide exceptional value:
- ANA First and Business Class redemptions between North America and Japan
- Select Virgin Atlantic Upper Class awards during low-demand periods
- Topping off your account for a specific high-value redemption
However, always compare the total cost (points purchase plus taxes/fees) against cash fares, and confirm award availability before making a purchase. For many travelers, transferring points from partner programs may still be a more economical option, especially during transfer bonus promotions.
Remember that this promotion ends on July 7, 2026, so if you’re planning to take advantage of it, make sure to finalize your purchase before then.
Frequently Asked Questions
How quickly will purchased Virgin points post to my account?
Virgin Atlantic Flying Club points purchases typically post to your account immediately or within a few hours after completing the transaction. This makes them a good option if you need points quickly for an imminent booking.
Can I pool Virgin points with family members?
Yes, Virgin Atlantic offers a “Family Account” feature that allows up to nine people living at the same address to pool their points. This can be a great way to accumulate enough points for a premium redemption without everyone needing to purchase points individually.
How do I book ANA flights with Virgin Atlantic points?
ANA awards cannot be booked online through Virgin Atlantic’s website. To book these awards, you’ll need to call Virgin Atlantic’s Flying Club service center at 1-800-365-9500 (US) or +44 344 412 2414 (UK) after finding available award space on ANA’s website or through another Star Alliance search tool. ANA releases award space approximately 355 days in advance, and availability is typically best when searching 11 months out.
Are there any fees when redeeming Virgin points for partner airlines?
Yes, when redeeming Virgin Atlantic points for partner airline flights, you’ll still be responsible for paying the taxes and fees associated with the ticket. These vary by partner—ANA redemptions have relatively modest fees (approximately $200-300), while Virgin Atlantic’s own flights have substantial carrier-imposed surcharges that can exceed $1,000 for premium cabin transatlantic flights.
What other partners can I redeem Virgin points with?
Beyond ANA and Virgin Atlantic’s own flights, you can redeem Flying Club points for travel on several partners including Delta Air Lines, Air France-KLM, Singapore Airlines, South African Airways, Hawaiian Airlines, and Air New Zealand. Redemption values vary significantly by partner, with Delta and ANA generally offering the best value.
Can I cancel a points purchase if I change my mind?
Generally, points purchases are non-refundable. However, if you have issues with your purchase or believe it was made in error, you can contact Virgin Atlantic’s customer service for assistance. It’s always best to be certain about your redemption plans before purchasing points.
Our editorial integrity
Our reviews and rankings are based on an objective assessment. Advertisers do not influence our content. We may receive compensation through some links; our analysis and opinions remain independent.


