Mastercard and McLaren F1 Launch Team Priceless: Exclusive Fan Access Program for 2026 Season
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Mastercard is revolutionizing Formula 1 fan engagement with the launch of Team Priceless, an exclusive global initiative in partnership with the McLaren F1 Team. This groundbreaking program offers McLaren’s most passionate supporters unprecedented access to the team, including garage access, driver meet-and-greets, and behind-the-scenes experiences at five races during the upcoming 2026 season.
As McLaren prepares for the 2026 season as back-to-back Constructors’ Champions (2024-2025) under new F1 regulations and Mastercard’s official naming partnership, Team Priceless represents the beginning of a new era in fan engagement and marks the first time the McLaren F1 Team has offered such comprehensive access through a commercial partnership.
What is Team Priceless?
Team Priceless is a first-of-its-kind fan initiative that brings together four regional fans at each of five race locations worldwide. Selected participants will gain exclusive access to McLaren’s operations while creating content that brings the global papaya fan community closer to the F1 experience during this pivotal transition year.
2026 Race Calendar for Team Priceless
- Melbourne: Australian Grand Prix (Season opener under new regulations)
- Miami: Miami Grand Prix (First recruitment opportunity)
- United Kingdom: British Grand Prix at Silverstone
- Mexico City: Mexican Grand Prix
- Abu Dhabi: Season finale at Yas Marina Circuit
Exclusive Experiences Available
Team Priceless members will unlock experiences only available through Mastercard’s partnership with McLaren:
- Priceless Seat: The best seat in the McLaren Racing garage to witness race preparation
- Driver Access: Meet McLaren F1 drivers Lando Norris and Oscar Piastri
- Engineer Interactions: Behind-the-scenes access to McLaren’s technical team working with new 2026 regulations
- Race Weekend Access: Exclusive moments throughout the entire Grand Prix weekend
- Content Creation: Document the experience from a unique fan perspective during F1’s regulatory revolution
How to Join Team Priceless
Miami Grand Prix Application (Now Open)
The first Team Priceless recruitment is currently underway for the Miami Grand Prix:
- Application Period: December 12-23, 2025
- Eligibility: Mastercard cardholders across North America
- How to Apply: Visit priceless.com/TeamMiami and follow submission details
- Requirements: Display passion for McLaren F1 Team on social media
Future Race Applications
Recruitment details for Melbourne, United Kingdom, Mexico City, and Abu Dhabi will be announced later. Fans can sign up for updates at priceless.com/TeamPriceless to be notified when applications open.
McLaren’s Championship Dynasty Meets New Era
McLaren enters 2026 as the sport’s dominant force, having secured back-to-back Constructors’ Championships in 2024 and 2025. This unprecedented success, combined with the revolutionary 2026 regulations, creates a unique opportunity for Team Priceless participants to witness how a championship-winning team adapts to F1’s biggest technical overhaul in decades.
The Championship Momentum
- 2024 Championship: Ended their 26-year title drought with dominant performance
- 2025 Defense: Successfully defended their title, establishing McLaren as F1’s new powerhouse
- 2026 Challenge: Aiming for a historic third consecutive title under new regulations
- Driver Continuity: Lando Norris and Oscar Piastri confirmed for championship three-peat attempt
The 2026 F1 Revolution: Perfect Timing for Team Priceless
Team Priceless launches during one of the most significant years in Formula 1 history. The 2026 season introduces sweeping regulatory changes that will test even championship-winning teams like McLaren:
2026 F1 Regulation Changes
- New Power Units: Revolutionary 50/50 split between internal combustion engine and electrical power, increasing hybrid output significantly
- Sustainable Fuels: Introduction of fully sustainable fuels, marking F1’s commitment to carbon neutrality
- Aerodynamic Overhaul: Smaller, more efficient wings and completely revised car dimensions for closer racing
- Weight Reduction: Lighter minimum weight requirements to improve performance and efficiency
- Active Aerodynamics: Introduction of moveable aerodynamic elements for enhanced racing
Team Priceless Leadership Structure
The program will be led by two passionate McLaren F1 Team fan captains whose roles include:
- Mentoring team members throughout the experience
- Creating engaging content highlighting the reigning champions’ adaptation to new regulations
- Showcasing exclusive Mastercard experiences during this historic transition year
- Building connections within the global papaya fan community celebrating their championship dynasty
Both captains will be revealed during F1 testing in Bahrain in February 2026.
The Mastercard McLaren Partnership Era Begins
Team Priceless marks the official beginning of Mastercard’s role as naming partner of the back-to-back championship-winning McLaren F1 Team. This partnership brings together two leaders at the peak of their respective fields:
- Championship Pedigree: Mastercard partners with F1’s most successful recent team
- Technological Synergy: Mastercard’s fintech expertise complements McLaren’s championship-winning engineering
- Global Reach: Combined marketing power leveraging McLaren’s championship success
- Innovation Focus: Both brands committed to pushing boundaries in their respective fields
Why 2026 is Historic for McLaren Fans
Team Priceless participants will witness a unique convergence of championship success and technical revolution:
- Championship Defense: Watch how back-to-back champions adapt to completely new regulations
- Technical Reset: All teams starting fresh, but McLaren brings championship-winning expertise
- Historic Three-Peat Attempt: Witness McLaren’s pursuit of their first triple championship since the 1980s
- Partnership Launch: Experience the beginning of the Mastercard-McLaren era
McLaren’s Competitive Advantage in 2026
Despite the regulatory reset, McLaren enters 2026 with several advantages that Team Priceless members will witness firsthand:
- Championship Experience: Two consecutive titles provide invaluable development experience
- Driver Stability: Norris and Piastri’s proven championship partnership continues
- Technical Expertise: Engineering team that mastered two different regulation sets
- Enhanced Resources: Mastercard partnership provides additional technological and financial support
Strategic Impact Beyond 2026
Team Priceless establishes a new standard for sports partnerships, launching with the sport’s most successful recent team:
- Championship Credibility: Partnership with back-to-back champions enhances Mastercard’s motorsport credentials
- Fan-Centric Innovation: Transforms supporters into participants in McLaren’s championship story
- Content Revolution: User-generated content from championship team’s inner workings
- Global Community: Connects McLaren’s worldwide fanbase celebrating championship success
Bottom Line
Team Priceless launches at the perfect intersection of McLaren’s championship dominance and Formula 1’s regulatory revolution. For Mastercard cardholders, this program offers unprecedented access to witness how back-to-back champions navigate the sport’s biggest technical changes while pursuing a historic third consecutive title.
With applications for Miami now open and opportunities at four additional races, passionate McLaren fans can experience the unique combination of championship-level operations and cutting-edge innovation that defines the 2026 season. As F1 embraces its sustainable future, Team Priceless ensures fans are at the center of McLaren’s quest to cement their dynasty in the sport’s new era.
- Annual fee
- $195
- Our valuationMilesopedia first-year estimate First-year valueWelcome bonus$1,610Total$1,610Rewards on your spending are not included. The calculator that adds them from your own profile is on the card's page.
- $1,610
- Welcome offerAfter $4,000 in 3 months
- Up to 115,000 points
Apply Now
on Chase's website
Team Priceless: Frequently Asked Questions
Who is eligible to apply for Team Priceless?
You must be a Mastercard cardholder to be eligible for Team Priceless. Currently, the Miami Grand Prix application is open to eligible cardholders across North America. Eligibility requirements for other races will be announced when applications open for Melbourne, UK, Mexico City, and Abu Dhabi.
Why is 2026 such a significant year for this program launch?
2026 combines McLaren’s back-to-back championship success (2024-2025) with F1’s revolutionary new regulations and Mastercard’s official naming partnership launch. Team Priceless participants will witness how the sport’s most successful recent team adapts to massive technical changes while pursuing a historic third consecutive title.
What makes McLaren special heading into 2026?
McLaren enters 2026 as back-to-back Constructors’ Champions (2024-2025), ending their 26-year title drought and establishing themselves as F1’s dominant force. Despite new regulations leveling the field, their championship experience and proven driver lineup (Norris and Piastri) position them as strong favorites for a third consecutive title.
How many fans will be selected for each race?
Four regional fans will be selected for each of the five race locations (Melbourne, Miami, UK, Mexico City, and Abu Dhabi), creating intimate groups that can maximize their access to the championship-winning McLaren team’s operations during this crucial transition year.
What will Team Priceless members see that’s unique to the 2026 season?
Participants will witness how back-to-back champions adapt to revolutionary 2026 regulations including new hybrid power units, sustainable fuels, and active aerodynamics. You’ll see championship-level engineering expertise applied to completely new technical challenges—a once-in-a-generation combination.
Will I meet the championship-winning drivers?
Yes, Team Priceless members will have opportunities to meet McLaren’s championship-winning driver duo Lando Norris and Oscar Piastri, along with the engineering team responsible for their back-to-back Constructors’ Championships. This provides unique insights into championship-level operations.
How does Mastercard’s partnership enhance the McLaren experience?
Mastercard becomes the official naming partner of the back-to-back championship-winning McLaren team in 2026. Team Priceless showcases this partnership’s “Priceless” philosophy while providing unprecedented access to a team at the peak of its success entering a new regulatory era.
When will applications open for races other than Miami?
Recruitment details for Melbourne, United Kingdom, Mexico City, and Abu Dhabi will be announced later. Fans can sign up for updates at priceless.com/TeamPriceless to be notified when applications become available throughout the 2026 championship defense season.
Can McLaren win a third consecutive championship in 2026?
McLaren enters 2026 as strong favorites despite regulatory changes. Their back-to-back championship experience, stable driver lineup, proven engineering team, and enhanced Mastercard partnership provide significant advantages. A third consecutive title would establish them as F1’s new dynasty.
What content will participants create during this historic season?
Team Priceless members will document their unique access to the championship-winning team during F1’s regulatory revolution, creating content that shows how back-to-back champions adapt to new challenges while pursuing their third consecutive title. This provides unprecedented insights into championship-level operations.
